How this course came to life…

When creating this offering, I was faced with a dilemma: How do I brand and market death? 

Allow me to expand.

I had spent the entire previous day creating a delightful 6-week course inspired, in many ways, by what I had seen other people do. I drafted an eight-page document complete with marketing materials, social media posts, and a lovely lesson plan.

But when I read it over at the end of the day, I knew in my gut that offering wasn’t my gold.

Not because it wasn’t good, but because it wasn’t me. It wasn’t what my heart truly wanted to create and it therefore wasn’t the best of what I have to give.

At 8 pm, I closed my laptop and, feeling defeated, I went to sleep.

That night I dream that I’m trying to drag home a cardboard igloo structure that had been used for another event. I’m struggling to get it past multiple doorways, all the while getting frustrated yet insisting to myself that I can make this work! Eventually, exhausted, I realize I'm wasting my energy trying to repurpose something that isn’t mine. I place the cardboard structure down and walk home empty-handed.

In the morning when I wake up, I know what I must do:

I must start all over and create my offering from scratch. I must create a course that comes from my own lived experience; a course that teaches others what I truly know and have become skilled at.

I sit down at my laptop and open up a new word doc.

“What do I know?” My fingers type the words hesitantly, as if I already know the answer but just don’t want to see it. 

What I type next still surprises me though: 

Death.

Yes, I think to myself. I know death.

Growing up as the daughter of missionaries, I was raised saying goodbye to friends, schools, houses, and cultures repeatedly. Even owning my creative expression more publicly began not with success or ease, but through the profound lessons of death. My first book emerged as a result of the loss of my closest friend, and my newsletter MetamorphoZine was born as I navigated through what I can only describe as an intense death spiral (I share more about that here).

It was this same rhythm of death and rebirth that brought me back to my motherland of Brazil.

As 2022 drew to a close, I felt new dreams and creative visions stirring within me and that New Year’s Eve, I made an intention: “This year I will come home to myself and reclaim every part of my soul.”

Little did I know that this would set me off on a thrilling and terrifying journey that would lead me to shift careers, traverse two continents, end a romantic relationship, and ultimately reconnect with my truest self and the land I had left at eleven years of age.

Death and transformation have always been my teachers, shaping not just my steps, but my very sense of self. Each ending—whether saying goodbye to a relationship, a place, or a chapter of my life—taught me how to surrender, to release. And just as death has accompanied me, so has the promise of rebirth, guiding me toward new beginnings, often unexpectedly so.

Death is my deepest truth, and therefore it is my most valuable offering. There is no denying it.

But no one will want to sign up to face death! I think to myself, yet that’s precisely what I’m being called to teach, so how do I package the messy journey of re-wilding into a beautiful, attractive offering?

As I sit deep in thought, I notice a wilting flower out in the garden and hear a whisper that says gently: 

Beauty is anything that touches the heart, child. Beauty is not always pretty or pleasant to look at.

And suddenly I understand.

I must create a course that is beautiful not because it looks or sounds nice, but rather because it makes you feel something.

Out of this space of deep alignment with my personal experience and hard-won wisdom, Call of the Wild was born.

Every lesson and story in this course has been crafted from what I’ve lived, navigated, and transformed through while on my own journey of coming home, not some recycled concepts or trends regurgitated from an AI bot.

This offering will initiate something new in your life and send you off on the most important journey you’ll ever take: the one that leads you back home to yourself, back in touch with your instinctual nature, and back in tune with your wild heart. 

It isn’t necessarily an easy or straightforward path, I should warn you.

But it will infuse new life into everything you touch, inspire your most profound creative work, and awaken dormant gifts you had completely forgotten about.

If you’re reading these words and you heart is beating excitedly inside your chest because it knows that you’re that much closer to reclaiming your freedom… 

Then woman, please heed the signs and come join me.

It’s time to be brave and learn to dance with death so new life can begin.

Class starts November 9th.

See you on the other side of fear.

Can’t wait!